Vidyard
Vidyard is a powerful online video platform tailored for businesses. It streamlines the entire video workflow, from easy creation and secure hosting to in-depth analytics, helping sales and marketing teams foster personalized connections and drive better results.
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Introduction
Vidyard is a premier video solution built for the corporate world, streamlining the processes of making, managing, and analyzing video content. It equips sales, marketing, and customer support departments to create customized videos efficiently, monitor audience interaction, and integrate smoothly with popular CRM and marketing systems. This platform helps forge deeper client connections, speed up deal closures, and boost content performance via comprehensive analytics and personalization features.
Key Features
AI-Driven Video Production: Utilizes artificial intelligence and digital avatars to rapidly produce tailored videos, cutting down on outreach duration and boosting interaction in international markets.
Effortless Integration: Works harmoniously with CRM systems (e.g., Salesforce, HubSpot), sales platforms like Outreach and Salesloft, and email clients including Gmail and Outlook.
In-Depth Viewership Analytics: Delivers granular data on video viewers, watch times, and interaction trends, facilitating precise and timely follow-up actions.
Brand Customization and Tailoring: Enables the design of branded video pages, inclusion of tailored CTAs, and integration of viewer-specific information to improve the overall experience.
Centralized Video Hub: Provides a unified space for storing, categorizing, and distributing videos, complete with access controls and security measures fit for large organizations.
Protected Video Hosting: Incorporates security protocols such as password protection, single sign-on (SSO), GDPR adherence, and domain controls to safeguard content.
Use Cases
Marketing Initiatives: Professionals develop compelling video materials for promotions, social channels, and web pages, using engagement metrics to refine their approaches.
Sales Prospecting: Sales personnel employ customized videos for lead generation, product demonstrations, and post-contact follow-ups to enhance reply rates and accelerate deals.
Client Support Services: Support staff leverage video for guiding new users, resolving issues, and strengthening customer loyalty.
Corporate Internal Communications: Companies adopt Vidyard for educational content, company announcements, and team messaging to increase participation and knowledge retention.
