Storylane

Storylane is a powerful platform for crafting interactive product demonstrations. It enables businesses to generate captivating, tailored demos with ease, supporting various formats from structured walkthroughs to free-form sandbox explorations. Through deep integrations and AI capabilities, it equips sales, marketing, and customer success teams to fuel product-led growth by deploying engaging, data-informed demos that effectively convert and onboard users.

Key Features

Inline Demo Editor with One-Click Editing

Modify demo content directly on the platform to anonymize sensitive data, tailor text, images, charts, and integrate videos or PDFs—all without any coding required.

Interactive Guided and Clickable Demos

Develop multi-step demonstrations featuring over eight interactive guide types, empowering potential customers to navigate their own journey and deeply interact with product functionalities.

AI-Driven Demo Generation and Customization

Utilize the built-in AI assistant, Lily, to rapidly produce and refine demo guides, translate materials into more than 25 languages, and incorporate automated voice narration.

Comprehensive Analytics and CRM Connectivity

Monitor detailed viewer interaction with replay analytics and seamlessly sync engagement data with systems like HubSpot, Salesforce, Marketo, Pardot, and Google Analytics.

Enterprise-Level Security and Brand Control

Benefit from SOC2 certification, custom URL domains, single sign-on (SSO), full white-labeling options for branding, and adherence to WCAG accessibility guidelines.

Versatile Demo Types and Sharing Options

Accommodate image-based and HTML/CSS interactive demos, galleries, playlists, and integrations with Gmail, HubSpot, Salesforce, and desktop applications to distribute demos widely across organizations.

Use Cases

Sales Acceleration: Design bespoke, interactive demos for use after sales calls or during discovery meetings to shorten sales cycles and enhance buyer comprehension.

Marketing Initiatives: Incorporate guided product tours into websites, blog posts, and email outreach to attract high-quality leads and drive growth through product experience.

Customer and Employee Onboarding: Employ interactive demonstrations to efficiently train new users and staff, cutting down on instructional time and boosting product uptake.

Feature Releases and Updates: Rapidly generate and disseminate demos that highlight new functionalities for customers and internal teams, increasing engagement and gathering valuable feedback.

Support and Documentation: Embed step-by-step demos into help centers and knowledge bases to offer clear guidance, thereby decreasing support requests.