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AdMuse is Tencent's all-in-one creative suite powered by Hunyuan AI, enabling advertisers to effortlessly produce diverse advertising assets through intelligent text-to-visual conversion, image enhancement, and video generation capabilities.
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Introduction
What is AdMuse?
AdMuse represents Tencent Advertising's unified creative ecosystem, designed to simplify the creation of multi-format advertising content. Leveraging Tencent's advanced Hunyuan large model, this platform integrates text-to-image conversion, image compositing, video production, and digital avatar technology to support advertisers, e-commerce businesses, and gaming companies. It offers sector-specific creative analytics, automated asset variation, and content management tools to streamline the entire advertising workflow from ideation to execution.
Key Features:
• Visual Generation from Text: Convert descriptive text into polished advertising imagery with batch processing and customizable creative options to minimize content duplication.
• Smart Product Backgrounds: Automatically compose appealing backgrounds for product shots, allowing e-commerce sellers to create visually striking product presentations.
• Dynamic Video Production: Produce video content from text inputs with flexible aspect ratios, dual-language support, and editing features for complete video creation.
• Digital Spokesperson Creation: Develop spokesperson videos using photo-generated digital humans, incorporating proven creative approaches tailored to different industries.
• Creative Insights Platform: Explore popular creative trends across various sectors and advertising channels, utilizing data analytics to refine creative strategies and campaign effectiveness.
Use Cases:
• Campaign Material Production: Enable advertising agencies to quickly generate varied ad assets for cross-platform campaigns while maintaining brand consistency.
• E-commerce Promotion: Help online merchants develop captivating product visuals and marketing content to boost sales and customer interaction.
• Gaming Industry Marketing: Assist game companies in creating premium promotional graphics and materials that resonate with their target audience and game style.
• Social Media Engagement: Empower social media teams to produce compelling visual content for different platforms while ensuring brand coherence across formats.
